Recordings into clips
Short, captioned clips from each webinar and podcast episode, cut in the sizes you post, with a draft post for each. Anything that names a client or shares a number goes to your content lead first.
The best minute of the hour, cut, captioned and ready to post.
Here’s a typical run, step by step: what automation handles, what the agent does, and the calls that stay with your team.
Step 1 of 5Get the transcript
Automation
Takes the recording and its transcript from your webinar or podcast tool, with who spoke when.
Your recording tool already saves both, with a timestamp on every line.
- Video library
- Content library
~2 hours a month back
Step 2 of 5Find the moments
The agent
Finds six stretches under 90 seconds that make sense on their own: a clear story, a strong opinion, a useful how-to.
A good clip starts clean and lands a point. Finding one means following the conversation, not counting words.
- Content library
- Content library
~24 hours a month back
Where teams differSome teams want three polished clips an episode. Others want a dozen quick ones to see what lands.
Step 3 of 5Cut and caption
Automation
Cuts each clip on its timestamps, crops it for vertical and square, and adds captions in your brand style.
Once the start and end are chosen, cutting, cropping and captioning follow your template every time.
- Content library
- Content library
~32 hours a month back
Where teams differSizes vary: vertical for short video, square for LinkedIn, an audiogram for a podcast feed.
Step 4 of 5Check before sharing
Automation
Any clip naming a client, a price or a number the guest shared goes to the content lead before it joins the calendar.
Names and figures are easy to spot in a transcript, so which clips need a second look is clear.
Your teamIf it names a company
Checks with Theo that Carver Foods is happy to be named, or has the clip trimmed so the name is left out.
Naming someone else’s business in public needs their yes. That’s a relationship call for a person.
- Content library
- Content library
~3 hours a month back
Step 5 of 5Draft the posts
The agent
Writes a short title and a post for each clip in your voice, with a link to the full recording.
A post has to say why the clip is worth a minute of someone’s time, in words your audience uses.
Automation
Adds the clips and their posts to your content calendar as drafts, a few days apart, for the content lead to schedule.
How far apart posts go is a setting, like two days between clips from one recording.
- Content library
- Content calendar
~12 hours a month back
What changes
Each recording turns into a handful of captioned clips with a draft post for each. A clip that names a client or shares a number waits for your content lead.
- 4steps automated
- 2steps for the agent
- 1call kept with your team
Pick any step to see what happens there and why it sits in that lane.
What it could be worth
~73 hours a month back
$43,800 a year in time
For a team recording about 8 webinars and podcast episodes a month, at $50 an hour. We work out yours from your own volumes before you sign.
Let’s build your agentOne proven agent, plugged into how you work.
Every team does this job a little differently, so we set these five with the people who do it today. We’ve done this in dozens of businesses, so we know where teams usually differ and ask about those first.
The agent
Same for every client- Follows the same proven steps
- A person on every exception
- Every decision logged
- Tested on your past work first
- Never posts or schedules anything on its own
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Your systems
Where the work comes in, and where the result goes.
For this agentRecordings from your webinar, podcast or video tool in, clips into your content library.
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Your rules
The limits and exceptions it works to.
For this agentClip length, sizes, caption style, and what always needs a second look.
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Your team
Who signs off, and who covers when they’re away.
For this agentYour content lead for clips that name anyone, and the guest if you’ve promised them a look.
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Your channels
Where your team hears from it.
For this agentSlack or Teams when clips are ready, drafts in your content calendar.
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Your output
What it hands back, in the format you already use.
For this agentCaptioned clips in the sizes you post, each with a title and a draft post.
It cuts clips and drafts posts. Scheduling, posting and what you publish stay with your team.
The agent, and everything that keeps it working.
- The agentRunning on your systems, under your rules.
- The review screenWhere the exceptions land for your marketing team and the content lead.
- Your rulebookYour limits, exceptions and who signs off, in one place, often for the first time.
- A test reportYour past recordings, run through it and checked against the number.
- The runbookHow it works, what to check, and what to do if it stops.
- 30 days of tuningAfter it goes live, through a full month of your real recordings.
Days from a recording to clips ready to schedule. We measure it before we start, and again at day 30.
Live in 3 to 6 weeks. About seven hours of your time.
We do the building. Your side: access, a quarter of recordings and the clips you posted from them, and a short weekly check-in.
Then 30 days of tuning, with a short check-in each week, about two hours of yours. At day 30 we show you the number and hand everything over.
It keeps running whether or not we stay.
It runs in your accounts
Your cloud, your systems, and an AI account in your name, billed by the provider at their rates.
Changes in the first 30 days are included
A new rule, a changed limit, someone new signing off. That’s what tuning is for.
After that, your call
Your team edits the rulebook, the care plan covers it, or a bigger change is quoted first.
About this agent.
Does it change what anyone said?
What about our guests?
Our process isn’t quite like this. Will it still work?
How do we agree the number?
What does it cost to run once it’s live?
Already running webinars or a podcast?
Tell us how your team handles recordings today. We’ll show you this agent on examples like yours, and whether it fits the fixed price.
- 3 to 6 weeksto live, then 30 days of tuning
- $12,500fixed, per agent
- Yours to keepno license fees